How breakfast became a thing

Pricenomics: How breakfast became a thing. “You’ve probably heard that ‘breakfast is the most important meal of the day.’ What you may not know is the origin of this ode to breakfast: a 1944 marketing campaign launched by Grape Nuts manufacturer General Foods to sell more cereal.”

---

• May 11, 2016 at 12:04
  in The world these days, Duly noted